Before you build, check the problem is real.
Direct answer
Problem-solution fit means you have evidence that a specific group has a real problem and that your solution helps. Test it with customer interviews, a simple prototype or a landing page test, and look for clear signs: people describe the problem unprompted and ask for the solution.
Steps
- Define the customer and the problem.
- Interview at least ten people.
- Listen for strong, specific stories.
- Test a solution with a prototype.
- Look for commitment: time, data or money.
Warning signs
- People are polite but not interested.
- The problem is rare or mild.
- They already have an easy fix.
Where Teyro fits
Teyro's How to Give a Convincing Elevator Pitch course turns this into short lessons you can play in a few minutes a day. It has 50 lessons, and you can start free.
The bottom line
Fall in love with the problem first.
